CPG Software

Land your products on retail shelves faster.

The platform local CPG brands rely on to manage wholesale accounts, sell direct-to-consumer, and get placed on retail shelves.

Hundreds of CPG producers use Local Line to land on shelves

33% average sales growth per year on Local Line

Software for CPG

You didn't build your brand to spend your days cold calling retailers.

Between managing wholesale accounts, staying on top of retailer requirements, and keeping DTC orders fulfilled, running a CPG business is relentlessly complex. You deserve software that makes your life easier.

Wholesale chaos with no system

Emailing invoices to every retailer individually, managing different pricing for each account in a spreadsheet, and manually following up on unpaid orders. Local Line gives every buyer their ordering portal.

No visibility into what's selling

Guessing at reorder points, running out of your best SKUs mid-season, and having no clean data to show new retail buyers when pitching your brand. Local Line tracks it all.

Distribution that stalls at local

Selling to three local retailers is one thing. Breaking into regional grocers, foodservice distributors, and institutional buyers requires professional tooling that most small brands don't have.

Built for Every CPG category

Your products. Our tools.

Whether you're a specialty food brand, a beverage producer, a cottage baker, or a packaged goods maker, Local Line handles the complexity of your operation.

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Specialty Food Brands

Sell to retailers, restaurants, and consumers simultaneously without separate systems for each.

  • ✓ Custom price lists per buyer: retail, wholesale, DTC all from one inventory
  • ✓ Automated invoicing and online payment collection
  • ✓ Branded online storefront for DTC sales
  • ✓ Buyer CRM. Track order history, set custom terms per account

“Local Line helped us get into 45 Tops Friendly Markets stores in 6 months!”
Dave Perri, Pizza Amore

Beverage Producers

Manage in-store ordering, retail distribution, and online sales from a single platform.

  • ✓ Net-30 / net-60 payment terms per account type
  • ✓ Case pricing and volume discount tiers
  • ✓ Real-time inventory across on-premise, retail, and DTC
  • ✓ Compliance-ready reporting for distributor relationships

Bakery & Pantry

Take pre-orders, manage production runs, and deliver to accounts without overselling.

  • ✓ Accept pre-orders within your production schedule
  • ✓ Order cutoff controls, close ordering when you're full
  • ✓ Auto-generated pick and pack lists for each production run
  • ✓ Flexible pickup and local delivery zone management

Multi-SKU Brands

Manage a full product catalog across retail, wholesale, and DTC.

  • ✓ Single inventory synced across all sales channels in real time
  • ✓ Unlimited price lists, custom pricing per buyer segment
  • ✓ 50+ sales and inventory reports to understand what's moving
  • ✓ Integrations with QuickBooks and accounting tools

Every Channel, One Platform

However your business sells, Local Line handles it.

Most CPG businesses sell through three or four channels at the same time. Local Line manages all of them from a single inventory without the admin overhead.

Wholesale & Retail Accounts

Give every retail buyer their own ordering portal. No more PO chaos.

  • ✓ Net-30 / net-60 payment terms per account
  • ✓ Custom pricing and minimums per buyer
  • ✓ Automated invoicing and payment reminders

Direct to Consumer

A branded online store that works as hard as you do, 24/7.

  • ✓ Fully branded with your name and colors
  • ✓ Mobile-optimized checkout
  • ✓ Guest checkout, no account required

Distributors & Foodservice

Scale into regional distribution without rebuilding your entire operation.

  • ✓ Sysco Marketplace integration
  • ✓ US Foods Direct channel access
  • ✓ GFS Endless Aisle listing support

Farmers Markets & Events

Pre-orders before market day and walk-up sales day off, all sync in Local Line.

  • ✓ Market pre-orders with pickup scheduling
  • ✓ Built-in Point of Sale (Square integration)
  • ✓ Real-time inventory sync across all channels

Features for CPG Producers

Every tool you need. Nothing you don't.

  • ✓ Unlimited price lists per buyer segment
  • ✓ Custom payment terms, order minimums, and access controls
  • ✓ Private shareable links for wholesale account onboarding

33% average increase in sales per year for CPG producers on Local Line

Reports & Insights

50+ customizable reports across sales, inventory, and buyers. Know exactly which SKUs are moving, which accounts are growing, and what to bring to your next retail pitch.

Invoicing & Payments

Get paid the way your buyers need to pay.

ACH, credit card, e-transfer, net-30, net-60. Set different terms per price list and per buyer account. Automated reminders handle overdue invoices for you.
$0 commission on your sales. Ever.

Buyer Discovery

Find new wholesale buyers. Get found by retailers looking for you.

Local Line's Discover network connects your brand to food hubs, local retailers, restaurants, and distributors actively sourcing local products.

E-Commerce & DTC

A branded online store that sells for you around the clock.

  • ✓ Fully branded with your own name and domain
  • ✓ Mobile-optimized checkout with guest option
  • ✓ Subscription and recurring order support

Inventory & CRM

One product catalog. Every channel. Always up to date.

  • ✓ Real-time inventory across all channels
  • ✓ QuickBooks & accounting integrations

Already Using Another Tool?

Switching from spreadsheets or generic e-commerce is easier than you think.

Commission on every wholesale order→Flat monthly fee. No sales commissions.

“I've never waited more than five minutes for a response.”
Jeff Mandigo, Maplewood Sweets

The Local Line Difference

Support that gets your business.

Our team understands the realities of selling local food: seasonal inventory swings, retailer onboarding friction, and why your pricing changes by channel. You get dedicated onboarding, real humans available 7 days a week, and a team that treats your feature requests like they actually matter, because they do.

Free Migration Guarantee

Buyers, product catalog, pricing, order history. Our team migrates everything from your spreadsheets or existing platform at no extra cost.

Real Brands. Real Results.

“Having Local Line in place made everything easier. It’s efficient, hands-on, and you maintain control of your brand. That kind of support makes all the difference. Local Line keeps us in control."

Don't take our word for it. Take theirs.

“The scalability for a small business is just insane. You can grow without needing to add a bunch of extra admin work, which is huge for us.”
Scott Zehr, Maplewood Sweets

500+ brands trusting Local Line today
0% commission charged on any wholesale or DTC order
33% annual sales growth with Local Line

Questions About CPG Software

Your CPG software questions, answered.

Everything you need to know about how CPG producers use Local Line to reach more customers and scale their sales. Still have questions?

What is Local Line?

Local Line is a sales and distribution platform built specifically for local food businesses. We help CPG producers like you streamline wholesale orders, manage inventory, accept online payments, and connect with local buyers such as retailers, restaurants, and distributors.

In what countries is Local Line available?

Local Line is available in the USA, Canada, the United Kingdom, Ireland, Australia, New Zealand, and select other European countries.

Can Local Line help me manage distributors?

Local Line makes it easy to work with multiple distributors by keeping all your orders, price lists, and inventory in one place.

Do I need a large product line to use Local Line?

No. Local Line works well for businesses of any size.

Get Started

Your brand deserves tools that actually scale.

Join hundreds of CPG brands who stopped fighting their software and started growing their distribution.